📊 Click-Through Rate (CTR) Calculator
Calculate CTR for email campaigns, ads, social media, and more
📈 Industry Benchmark CTRs
Email Marketing
Average CTR: 2-5%
Good: >3% | Excellent: >5%
Average CTR: 2-5%
Good: >3% | Excellent: >5%
Google Search Ads
Average CTR: 3-7%
Good: >5% | Excellent: >8%
Average CTR: 3-7%
Good: >5% | Excellent: >8%
Facebook/IG Ads
Average CTR: 0.5-2%
Good: >1.5% | Excellent: >3%
Average CTR: 0.5-2%
Good: >1.5% | Excellent: >3%
Display/Banner Ads
Average CTR: 0.1-0.5%
Good: >0.3% | Excellent: >0.6%
Average CTR: 0.1-0.5%
Good: >0.3% | Excellent: >0.6%